Agent Skillswinstonkoh87/Athena-Public › brand-foundations

brand-foundations

GitHub

通过结构化问答提取品牌核心支柱(目的、受众、声音等),自动生成标准化的品牌指南文件,用于在内容生产前统一品牌叙事与视觉定位。

examples/skills/business/brand-foundations/SKILL.md winstonkoh87/Athena-Public

Trigger Scenarios

new brand brand voice positioning brand guidelines

Install

npx skills add winstonkoh87/Athena-Public --skill brand-foundations -g -y
More Options

Non-standard path

npx skills add https://github.com/winstonkoh87/Athena-Public/tree/main/examples/skills/business/brand-foundations -g -y

Use without installing

npx skills use winstonkoh87/Athena-Public@brand-foundations

指定 Agent (Claude Code)

npx skills add winstonkoh87/Athena-Public --skill brand-foundations -a claude-code -g -y

安装 repo 全部 skill

npx skills add winstonkoh87/Athena-Public --all -g -y

预览 repo 内 skill

npx skills add winstonkoh87/Athena-Public --list

SKILL.md

Frontmatter
{
    "name": "brand-foundations",
    "model": "default",
    "auto-invoke": false,
    "description": "Automated Q&A sequence that extracts the 7 core brand pillars and outputs a finalized brand_guidelines.md.",
    "allowed-tools": [
        "Write"
    ],
    "argument-hint": "build <brand>",
    "context_trigger": "brand, branding, brand guidelines, logo, visual identity, tone of voice, brand pillars, brand strategy, positioning statement"
}

Brand Foundations (The 7 Pillars)

An interactive workshop protocol used to instantly standardize a brand's narrative, voice, and aesthetic positioning before content production begins.

Triggers

"new brand", "brand voice", "positioning", "brand guidelines"

Core Mechanics

Runs a structured Q&A to extract:

  1. Purpose & Core Enemy
  2. Target Avatar (Psychographics > Demographics)
  3. Brand Voice & Archetype
  4. Primary Value Proposition
  5. Visual Identity (Colors/Typography direction)
  6. Compaction into brand_guidelines.md

Reference Paths

  • .context/memories/protocols/strategy/319-brand-foundations-7-blocks.md

Version History

  • e624e2d Current 2026-07-19 08:46

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Metadata

Files
0
Version
e624e2d
Hash
11aaf581
Indexed
2026-07-19 08:46

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