ads-optimize
GitHub用于诊断并制定付费广告优化策略，涵盖预算调整、出价修改、暂停或归档广告、搜索词管理及创意轮换等。基于证据和实验生成建议，严格限制破坏性操作，确保优化过程安全可控且可回滚。
Trigger Scenarios
Install
npx skills add AgriciDaniel/claude-ads --skill ads-optimize -g -y
SKILL.md
Frontmatter
{
"name": "ads-optimize",
"description": "Diagnose and draft or explicitly apply paid-ad optimizations using evidence, financial constraints, experiments, and capability-gated adapters. Use for campaign optimization, budget reallocation, bid changes, pausing or archiving ads, requests to delete campaigns, search-term or negative-keyword actions, creative rotation, or improving CPA and ROAS."
}
Paid Media Optimization
Default to --draft.
- Load the latest normalized snapshot, prior decisions, monitoring results, experiment state, conversion lag, economics, and platform capability manifest.
- Identify the decision and causal evidence; do not optimize a metric in isolation.
- Compare no-change, experiment, and mutation options, including learning, policy, tracking, inventory, and opportunity-cost effects.
- Produce ranked recommendations with confidence and success measures.
- Convert approved recommendations into mutation plans only through the main mutation gate.
- Apply, verify, audit, and retain rollback only when the exact operation is enabled and remote state still matches the draft precondition.
Never use a fixed CPA multiple, budget ratio, benchmark, or novelty claim as sole authorization to change an account.
Destructive-action boundary
Refuse permanent deletion of campaigns, ad groups, ads, audiences, conversions, or other account objects. Permanent deletion is outside the supported mutation contract and cannot be made safe by confirmation. Offer reversible alternatives: leave objects paused, archive where supported, apply labels, export a backup, and define a retention or later-review date. Do not create or apply a delete plan.
Search-term actions require a search terms report, business-relevance evidence, and an overblocking review. Without them, request the missing evidence and do not invent or illustrate specific negative keywords.
Version History
- 669c760 Current 2026-07-25 07:46
