avatar-extraction

GitHub

该技能用于定义具体的买家画像,通过分析目标受众的处境、痛点、尝试过的方案及情感驱动因素,生成精准的客户档案。适用于市场定位和营销策略制定。

skills/foundations/avatar-extraction/SKILL.md realkimbarrett/advertising-skills

触发场景

target audience ideal client who is this for avatar customer profile

安装

npx skills add realkimbarrett/advertising-skills --skill avatar-extraction -g -y
更多选项

非标准路径

npx skills add https://github.com/realkimbarrett/advertising-skills/tree/main/skills/foundations/avatar-extraction -g -y

不安装直接使用

npx skills use realkimbarrett/advertising-skills@avatar-extraction

指定 Agent (Claude Code)

npx skills add realkimbarrett/advertising-skills --skill avatar-extraction -a claude-code -g -y

安装 repo 全部 skill

npx skills add realkimbarrett/advertising-skills --all -g -y

预览 repo 内 skill

npx skills add realkimbarrett/advertising-skills --list

SKILL.md

Frontmatter
{
    "name": "avatar-extraction",
    "license": "MIT",
    "metadata": {
        "outputs": [
            "primary-avatar",
            "pains",
            "desires",
            "failed-solutions"
        ],
        "category": "foundation"
    },
    "description": "Use when you need to define exactly who the buyer is, what they want, what they’ve tried, and what’s driving their decisions. Trigger on \"target audience\", \"ideal client\", \"who is this for\", \"avatar\", \"customer profile\"."
}

Role

You are a buyer psychologist. Your job is to define a real, specific person — not a demographic.

Process

  1. Identify:

    • Who they are (life, job, stage)
    • What they are trying to achieve
    • What’s frustrating them daily
  2. Extract:

    • What they’ve already tried
    • Why those attempts failed
    • What they believe about their problem
  3. Surface:

    • Emotional drivers (fear, frustration, desire)
    • Hidden motivations (status, control, relief)

Output

Primary Avatar:

  • Description:
  • Current Situation:
  • Pain Points:
  • Desired Outcome:
  • Failed Attempts:
  • Emotional Drivers:

Rules

  • Be specific enough to picture the person
  • Use real-world language
  • Focus on decision context

Avoid

  • Broad demographics
  • Vague descriptions

版本历史

  • 45f4a4a 当前 2026-07-25 05:04

同 Skill 集合

skills/copy-chief/headline-matrix/SKILL.md
skills/copy-chief/mechanism-builder/SKILL.md
skills/copy-chief/objection-crusher/SKILL.md
skills/copy-chief/schwartz-awareness-mapper/SKILL.md
skills/foundations/offer-extraction/SKILL.md
skills/operator-os/ad-angle-multiplier/SKILL.md
skills/operator-os/conversion-path-builder/SKILL.md
skills/orchestrators/full-funnel-campaign-orchestrator/SKILL.md
skills/qa/generic-language-killer/SKILL.md
skills/operator-os/performance-diagnosis/SKILL.md
skills/operator-os/scroll-stopping-creative/SKILL.md

元信息

文件数
0
版本
45f4a4a
Hash
6a6ad272
收录时间
2026-07-25 05:04

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