Agent Skills › AgriciDaniel/claude-ads › ads-attribution

ads-attribution

GitHub

执行跨平台广告归因审计，核查GA4、MMP及各平台事件一致性。确保转换定义、窗口期等规范对齐，解决数据差异与隐私合规问题，提供改进方案。

skills/ads-attribution/SKILL.md AgriciDaniel/claude-ads

Trigger Scenarios

需要审计跨平台广告转化数据检查归因模型或窗口设置冲突分析不同广告平台间的数据差异

Install

npx skills add AgriciDaniel/claude-ads --skill ads-attribution -g -y

More Options

Use without installing

npx skills use AgriciDaniel/claude-ads@ads-attribution

指定 Agent (Claude Code)

npx skills add AgriciDaniel/claude-ads --skill ads-attribution -a claude-code -g -y

安装 repo 全部 skill

npx skills add AgriciDaniel/claude-ads --all -g -y

预览 repo 内 skill

npx skills add AgriciDaniel/claude-ads --list

SKILL.md

Frontmatter

{
    "name": "ads-attribution",
    "description": "Audit cross-platform attribution, conversion definitions, reporting windows, GA4, AdServices and AdAttributionKit, MMPs, browser and server events, offline conversions, and platform reconciliation. Use for attribution audit, attribution models, conversion windows, requests to add or total Meta and Google conversions, incompatible reporting-window aggregation, GA4 attribution, MMP review, AppsFlyer, Adjust, Branch, Singular, or cross-platform discrepancies."
}

Attribution Audit

Read the main ads contract and normalized account snapshots.
Declare the business conversion, value, data window, timezone, currency, and decision the attribution analysis must support.
Inventory every browser, server, platform, analytics, MMP, offline, and app attribution source with its identity, counting, deduplication, and privacy rules.
Reconcile comparable events and explain differences caused by eligibility, view-through rules, consent, modeled data, conversion lag, thresholds, or scope.
Separate measurement quality from platform-reported performance.
Return findings, contradictions, confidence, missing evidence, and a measurement improvement plan through the common JSON contract.

Do not assume one platform is ground truth, add incompatible reports together, or recommend an attribution model without the operator's decision context.

Comparability gate

Reject aggregation until the sources share, or are explicitly normalized to, the same conversion event and value definition, attribution window, click/view scope, counting method, deduplication identity, timezone, currency, attribution model, and modeled-data treatment. Until then, report the values side by side with their definitions; do not compute a total.

Example: Meta seven-day conversions and Google thirty-day conversions are incompatible. Refuse to add them, reconcile windows and definitions first, and only aggregate a newly comparable dataset.