Building text animations for Instagram Stories

摘要

In August 2020, Instagram launched a set of dynamic and fun text styles followed by animations to give people more choices to express themselves on Stories and Reels. This was the first major update to Stories’ text tools since 2016, and we wanted to share how we approached some obstacles we encountered and what we learned along the way. With all the surprises thrown at us throughout the development of this project, we’ve included our own surprise for our users on iOS: We hid one extra text style for you. ✨ Comment if you find this Easter egg, but don’t ruin the surprise for others!

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