剖析亚马逊的6页纸

I worked at Amazon for five years, leaving days before receiving the coveted yellow badge. Most people don’t make it past the first year. It’s an intense work environment, and the company revolves around specific leadership principles that provide a strict framework for how you interact with your co-workers. Because of this distinct culture, Amazon is unlike any company I’ve ever seen.

我在亚马逊工作了五年，在获得令人羡慕的黄色徽章的前几天离开。大多数人都没能熬过第一年。这是一个紧张的工作环境，公司围绕着特定的领导原则，为你与同事的互动提供了一个严格的框架。由于这种独特的文化，亚马逊与我见过的任何公司都不同。

Perhaps the most challenging part of wrking at Amazon comes down to being able to write a 6-pager. While there are several types of documents you may need to write at Amazon, such as the backward press-release or the 2-pager, your ability to write a 6-pager will directly impact your status at the table and your ability to move up in the company. If you struggle to write detailed plans for your business, this may be a useful structure to emulate.

也许在亚马逊工作最具挑战性的部分就是能够写出一份6页的文件。虽然在亚马逊你可能需要写几种类型的文件，如落后的新闻稿或2页文件，但你写6页文件的能力将直接影响你在公司的地位和你在公司的晋升能力。如果你努力为你的企业写详细的计划，这可能是一个值得效仿的结构。

My plan here is to walk you through the anatomy of an Amazon-style 6-page document in granular detail. I was surprised to see that the few articles out there on the process mostly get it wrong. Even stranger, there doesn’t appear to be a single real example of a 6-pager outside of Amazon. So, I’ve decided to create one from scratch and share it with you. I based it on a structure I used when I headed up Framework Partner Marketing for the Amazon Appstore.

我在这里的计划是引导你详细了解一个亚马逊式的6页文件的结构。我很惊讶地看到，关于这个过程的几篇文章大多是错误的。更奇怪的是，在亚马逊之外，似乎没有一个6页文件的真实例子。因此，我决定从头开始创建一个并与你分享。我以我在领导亚马逊应用商店的框架合作伙伴营销时使用的结构为基础。

Each group in Amazon has its way of writing 6-pagers. While they may look or read a bit differently, they all share the same structure. Also, there are different approaches based on the goal of the document. The example I am going to share is from what we call an operational plan document. These are 6-...