Agent Skills
› sediman-agent/OpenSkynet
› tiktok-ads
tiktok-ads
GitHub指导TikTok付费广告的设置、创意策略及优化。适用于受众年轻、具备视频素材能力的场景，涵盖In-Feed、Spark Ads等格式，提供定向、追踪（Pixel/Events API）、预算出价建议及上线前检查清单。
Trigger Scenarios
用户希望设置、优化或管理TikTok广告
提及TikTok Ads、TikTok Pixel、Events API、Spark Ads或TikTok视频广告
Install
npx skills add sediman-agent/OpenSkynet --skill tiktok-ads -g -y
SKILL.md
Frontmatter
{
"name": "tiktok-ads",
"metadata": {
"version": "1.0.1"
},
"description": "When the user wants to set up, optimize, or manage TikTok Ads. Also use when the user mentions \"TikTok Ads,\" \"TikTok for Business,\" \"TikTok Pixel,\" \"Events API,\" \"TikTok Spark Ads,\" or \"TikTok video ads.\" For organic TikTok, use tiktok-captions."
}
Paid Ads: TikTok Ads
Guides TikTok Ads setup, creative strategy, and optimization. TikTok excels at younger demographics (18–34) and viral-style video; use when your audience skews young and you have video creative capacity.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Why TikTok
- Demographics: 18–34; Gen Z and younger millennials
- Creative velocity: Short-form; native feel; UGC-style performs well
- Cost: Often lower CPM than Meta for reach
- Engagement: High watch time; sound-on culture
Ad Formats
| Format | Use |
|---|---|
| In-Feed | Native video; 9–15s or longer; primary format |
| TopView | First impression; premium; awareness |
| Spark Ads | Boost organic posts; native; creator partnership |
| Collection | Product catalog; e-commerce |
Creative Best Practices
- Hook (0–3s): Pattern interrupt; question; bold statement
- Vertical: 9:16 for feed; native to platform
- Sound: Music and captions matter; many watch with sound
- UGC-style: Authentic; less polished often outperforms
- First 3 seconds: Determine if they watch
Targeting
| Type | Use |
|---|---|
| Interest | Broad; algorithm-driven |
| Demographics | Age; gender; location |
| Lookalike | Based on converters or engagers |
| Retargeting | Website visitors; video viewers |
Tracking
- TikTok Pixel + Events API: Server-side for better attribution
- UTM: Consistent parameters for cross-platform comparison
Budget & Bidding
- Minimum: Varies by objective
- Bidding: Start manual; switch to automated with conversion volume
- Creative volume: Plan for high refresh cadence; creative is main lever
Pre-Launch Checklist
- Pixel installed; Events API configured
- Vertical video creative (9:16)
- Hook in first 3 seconds
- Captions included
- Conversion events defined
Related Skills
- tiktok-captions: Organic TikTok content; Spark Ads boost organic posts; video specs (9:16, captions) align
- paid-ads-strategy: Channel selection; creative frameworks; budget allocation
- landing-page-generator: LP for paid traffic
- analytics-tracking: Conversion tracking; ROAS
Version History
- c9d8953 Current 2026-07-05 20:03
