Agent Skills
› sediman-agent/OpenSkynet
› tiktok-ads
tiktok-ads
GitHub提供TikTok广告投放的完整指南，涵盖账户设置、创意策略（如UGC风格）、受众定向、追踪配置及预算优化，旨在帮助营销人员高效运营TikTok广告活动。
Trigger Scenarios
用户询问如何设置或管理TikTok Ads
涉及TikTok Pixel、Events API或Spark Ads的配置与优化
Install
npx skills add sediman-agent/OpenSkynet --skill tiktok-ads -g -y
SKILL.md
Frontmatter
{
"name": "tiktok-ads",
"metadata": {
"version": "1.0.1"
},
"description": "When the user wants to set up, optimize, or manage TikTok Ads. Also use when the user mentions \"TikTok Ads,\" \"TikTok for Business,\" \"TikTok Pixel,\" \"Events API,\" \"TikTok Spark Ads,\" or \"TikTok video ads.\" For organic TikTok, use tiktok-captions."
}
Paid Ads: TikTok Ads
Guides TikTok Ads setup, creative strategy, and optimization. TikTok excels at younger demographics (18–34) and viral-style video; use when your audience skews young and you have video creative capacity.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Why TikTok
- Demographics: 18–34; Gen Z and younger millennials
- Creative velocity: Short-form; native feel; UGC-style performs well
- Cost: Often lower CPM than Meta for reach
- Engagement: High watch time; sound-on culture
Ad Formats
| Format | Use |
|---|---|
| In-Feed | Native video; 9–15s or longer; primary format |
| TopView | First impression; premium; awareness |
| Spark Ads | Boost organic posts; native; creator partnership |
| Collection | Product catalog; e-commerce |
Creative Best Practices
- Hook (0–3s): Pattern interrupt; question; bold statement
- Vertical: 9:16 for feed; native to platform
- Sound: Music and captions matter; many watch with sound
- UGC-style: Authentic; less polished often outperforms
- First 3 seconds: Determine if they watch
Targeting
| Type | Use |
|---|---|
| Interest | Broad; algorithm-driven |
| Demographics | Age; gender; location |
| Lookalike | Based on converters or engagers |
| Retargeting | Website visitors; video viewers |
Tracking
- TikTok Pixel + Events API: Server-side for better attribution
- UTM: Consistent parameters for cross-platform comparison
Budget & Bidding
- Minimum: Varies by objective
- Bidding: Start manual; switch to automated with conversion volume
- Creative volume: Plan for high refresh cadence; creative is main lever
Pre-Launch Checklist
- Pixel installed; Events API configured
- Vertical video creative (9:16)
- Hook in first 3 seconds
- Captions included
- Conversion events defined
Related Skills
- tiktok-captions: Organic TikTok content; Spark Ads boost organic posts; video specs (9:16, captions) align
- paid-ads-strategy: Channel selection; creative frameworks; budget allocation
- landing-page-generator: LP for paid traffic
- analytics-tracking: Conversion tracking; ROAS
Version History
- c9d8953 Current 2026-07-05 20:03
