Agent Skills › KunAgent/Kun › copywriting

copywriting

GitHub

根据已验证的需求简报,撰写原创的产品、落地页、邮件、公告及营销活动文案。通过构建受众画像与核心信息,结合市场证据进行结构化创作,并严格遵循真实性与合规性边界。

resources/bundled-skills/copywriting/SKILL.md KunAgent/Kun

触发场景

需要撰写产品营销文案 需要生成着陆页或广告文案

安装

npx skills add KunAgent/Kun --skill copywriting -g -y
更多选项

非标准路径

npx skills add https://github.com/KunAgent/Kun/tree/master/resources/bundled-skills/copywriting -g -y

不安装直接使用

npx skills use KunAgent/Kun@copywriting

指定 Agent (Claude Code)

npx skills add KunAgent/Kun --skill copywriting -a claude-code -g -y

安装 repo 全部 skill

npx skills add KunAgent/Kun --all -g -y

预览 repo 内 skill

npx skills add KunAgent/Kun --list

SKILL.md

Frontmatter
{
    "name": "copywriting",
    "description": "Write original product, landing-page, email, announcement, and campaign copy from a verified brief."
}

Copywriting

Copyright (c) 2026 KunAgent. Licensed under the MIT License.

Purpose

Write original product, landing-page, email, announcement, and campaign copy from a verified brief.

Tool routing

Tool or skill Use
web_fetch Research public product or market evidence when needed.
browser_use Inspect public product pages interactively.
design_component Prototype one requested UI copy component when useful.

Workflow

  1. Build a brief: audience, problem, promise, proof, objection, action, channel, and constraints.
  2. Choose one primary message and one action.
  3. Draft the structural hierarchy before polishing lines.
  4. Use concrete proof and audience language.
  5. Produce variants only when each tests a different hypothesis.

Completion gates

  • Confirm every feature, offer, and proof point.
  • Check channel length and prohibited-claim rules.
  • Read the copy aloud for rhythm and ambiguity.

Boundaries

  • Do not invent customer quotes, metrics, guarantees, or deadlines.
  • Do not use manipulative urgency or conceal material conditions.

Delivery

Lead with the outcome, name the evidence used for verification, and disclose any real limitation that remains.

版本历史

  • a984912 当前 2026-09-09 01:49

同 Skill 集合

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.claude/skills/openspec-explore/SKILL.md
.claude/skills/openspec-propose/SKILL.md
.codex/skills/openspec-apply-change/SKILL.md
.codex/skills/openspec-archive-change/SKILL.md
.codex/skills/openspec-explore/SKILL.md
.codex/skills/openspec-propose/SKILL.md
.cursor/skills/openspec-apply-change/SKILL.md
.cursor/skills/openspec-archive-change/SKILL.md
.cursor/skills/openspec-explore/SKILL.md
.cursor/skills/openspec-propose/SKILL.md
resources/bundled-skills/ad-creative/SKILL.md
resources/bundled-skills/automation/SKILL.md
resources/bundled-skills/browser/SKILL.md
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resources/bundled-skills/component-design/SKILL.md
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resources/bundled-skills/content-research-writer/SKILL.md
resources/bundled-skills/copy-editing/SKILL.md
resources/bundled-skills/daily-brief/SKILL.md
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resources/bundled-skills/humanizer-zh/SKILL.md
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resources/bundled-skills/saas-metrics-coach/SKILL.md
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resources/bundled-skills/skill-creator/SKILL.md
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元信息

文件数
0
版本
0d84061
Hash
9b7ff235
收录时间
2026-09-09 01:49

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