Caching Dynamic Content at the Edge

Caching Dynamic Content at the Edge

摘要

PayPal Upstream PayLater messages inform customers about financing opportunities to purchase products from t-shirts to treadmills. In addition to notifying customers of a safe and secure pay later option, these messages can increase merchants’ conversion and average order values. There is much upside for consumers and merchant customers in a small piece of HTML.

Delivering messages to customers may seem simple; however, at internet-scale, delivering messages to millions of consumers worldwide on thousands of merchant sites requires skilled engineering and sophisticated infrastructure. In addition to delivering the correct message to the proper merchant at the right time, PayPal’s merchant customers demand delivery of these messages at a ludicrous speed.