Agent Skills › AgriciDaniel/claude-ads › ads-plan

ads-plan

GitHub

用于制定专业付费广告策略，涵盖目标、渠道选择、预算、创意及测量等全流程规划。适用于PPC、社交媒体广告及媒体计划场景。

skills/ads-plan/SKILL.md AgriciDaniel/claude-ads

Trigger Scenarios

制定付费广告策略创建媒体购买计划设计PPC或社交广告架构

Install

npx skills add AgriciDaniel/claude-ads --skill ads-plan -g -y

More Options

Use without installing

npx skills use AgriciDaniel/claude-ads@ads-plan

指定 Agent (Claude Code)

npx skills add AgriciDaniel/claude-ads --skill ads-plan -a claude-code -g -y

安装 repo 全部 skill

npx skills add AgriciDaniel/claude-ads --all -g -y

预览 repo 内 skill

npx skills add AgriciDaniel/claude-ads --list

SKILL.md

Frontmatter

{
    "name": "ads-plan",
    "description": "Create a professional paid-advertising strategy covering objectives, economics, platform selection, campaign architecture, audiences, budget, creative, measurement, experiments, governance, rollout, and reporting. Use for ad plan, media plan, PPC strategy, paid-social strategy, campaign architecture, advertising roadmap, or channel planning."
}

Paid Media Plan

Read the setup profile, business economics, evidence, current account state, and relevant industry template as optional input.
Define objective, customer, offer, conversion, value, constraints, geography, regulated category, time horizon, and success criteria.
Evaluate channel roles and exclusions from first principles; do not require every supported platform. For a channel outside the twelve-platform contract, load ads/references/additional-platforms.md and return a research lead unless its current buying, eligibility, measurement, and creative evidence is present.
Specify campaign architecture, audience strategy, creative system, budget and pacing, measurement, experiments, policy controls, and operating cadence.
Phase prerequisites before launch, learning, optimization, and scale.
Assign every action an owner, timing, dependency, guardrail, evidence, success measure, and rollback or exit condition.
Return canonical JSON and render the requested human plan.

A plan is advisory. It becomes an account change only through launch or optimize mutation gates.