Agent Skills › AgriciDaniel/claude-ads › ads-plan

ads-plan

GitHub

生成专业付费广告策略，涵盖目标、渠道选择、受众、预算、创意及测量等全流程。适用于广告计划、媒体购买、PPC及社交广告策略制定，提供从规划到执行的完整指导。

skills/ads-plan/SKILL.md AgriciDaniel/claude-ads

Trigger Scenarios

创建付费广告策略制定媒体购买计划设计PPC或社交广告方案规划广告活动架构

Install

npx skills add AgriciDaniel/claude-ads --skill ads-plan -g -y

More Options

Use without installing

npx skills use AgriciDaniel/claude-ads@ads-plan

指定 Agent (Claude Code)

npx skills add AgriciDaniel/claude-ads --skill ads-plan -a claude-code -g -y

安装 repo 全部 skill

npx skills add AgriciDaniel/claude-ads --all -g -y

预览 repo 内 skill

npx skills add AgriciDaniel/claude-ads --list

SKILL.md

Frontmatter

{
    "name": "ads-plan",
    "description": "Create a professional paid-advertising strategy covering objectives, economics, platform selection, campaign architecture, audiences, budget, creative, measurement, experiments, governance, rollout, and reporting. Use for ad plan, media plan, PPC strategy, paid-social strategy, campaign architecture, advertising roadmap, or channel planning."
}

Paid Media Plan

Read the setup profile, business economics, evidence, current account state, and relevant industry template as optional input.
Define objective, customer, offer, conversion, value, constraints, geography, regulated category, time horizon, and success criteria.
Evaluate channel roles and exclusions from first principles; do not require every supported platform. For a channel outside the twelve-platform contract, load ads/references/additional-platforms.md and return a research lead unless its current buying, eligibility, measurement, and creative evidence is present.
Specify campaign architecture, audience strategy, creative system, budget and pacing, measurement, experiments, policy controls, and operating cadence.
Phase prerequisites before launch, learning, optimization, and scale.
Assign every action an owner, timing, dependency, guardrail, evidence, success measure, and rollback or exit condition.
Return canonical JSON and render the requested human plan.

A plan is advisory. It becomes an account change only through launch or optimize mutation gates.