newsletter-writer
GitHub用于为创作者撰写可直接发送的通讯邮件，涵盖主题行、预览文本及正文。支持Substack等平台，强调在作者语气下提供清晰观点和CTA，区别于B2B培育序列。
Trigger Scenarios
Install
npx skills add mohitagw15856/pm-claude-skills --skill newsletter-writer -g -y
SKILL.md
Frontmatter
{
"name": "newsletter-writer",
"description": "Write a full creator newsletter issue — subject line, preview text, hook, body with a clear takeaway, and a CTA — in the writer's voice, for Substack, beehiiv, ConvertKit, or email. Use when asked to write a newsletter, an email issue, a Substack post, or to turn notes\/a topic into a sendable newsletter. Produces a ready-to-send issue with subject-line options and a skimmable structure. Distinct from B2B drip\/nurture sequences."
}
Newsletter Writer Skill
A newsletter is a relationship, not a broadcast. The best issues open a loop in the subject line, reward the open in the first sentence, deliver one clear idea, and make the next step obvious. This skill writes that issue — in your voice, ready to send.
Working from a brief
Given a topic, notes, or a piece to adapt, write the full issue anyway. Infer the audience and the single idea; mark invented specifics (assumed — replace). Don't hedge with "in this issue we'll explore…" — get to the value.
Required Inputs
Ask for (if not already provided):
- Topic / notes / source for the issue
- Audience and voice (or pull from a [[creator-brand-kit]])
- Goal / CTA (reply, click, subscribe-upgrade, share) and rough length
- Platform (Substack / beehiiv / ConvertKit / plain email) for formatting norms
Output Format
Subject lines
5 options, mixing curiosity, specificity, and benefit — each ≤ ~50 characters. Star the recommended one.
Preview text
One line (~80 chars) that complements (doesn't repeat) the subject.
The issue
- Hook — first 1–2 sentences that reward the open and set up the idea.
- Body — one core idea, in short scannable paragraphs/sub-headers, with a concrete example or story. No throat-clearing.
- The takeaway — the one thing to remember, stated plainly (a callout line works well).
- CTA — a single clear next step matching the goal.
- PS — optional, often the most-read line; use it for a secondary nudge or personal note.
Skim test
A 3-bullet "what a 5-second skimmer takes away" — if those bullets don't carry the value, restructure.
Quality Checks
- Subject lines are specific and varied; the preview complements, not repeats
- The first sentence rewards the open (no "hope you're well, in today's issue…")
- One core idea, skimmable, with a concrete example
- A single clear CTA tied to the goal
- Reads in the creator's voice, not generic newsletter-ese
Anti-Patterns
- A subject line that's a label ("Newsletter #42")
- Burying the value under a long personal preamble
- Three competing CTAs, or none
- A wall of text with no sub-heads or callout — unskimmable
Version History
- a38bc30 Current 2026-07-05 11:14
