paid-ads-review
GitHub生成付费媒体性能只读报告，整合多平台数据，验证追踪健康度，提供CPA、ROAS等指标分析及行动建议。
Trigger Scenarios
Install
npx skills add nowork-studio/notfair-plugin --skill paid-ads-review -g -y
SKILL.md
Frontmatter
{
"name": "paid-ads-review",
"description": "Produce a read-only, evidence-based paid-media performance review across connected platforms or supplied exports. Use for weekly or monthly reports, scorecards, performance, CPA, ROAS, CTR, spend trends, pacing, or conversion-tracking health.",
"argument-hint": "<date range, platform, or 'weekly review'>"
}
Paid Ads Review
Read ../shared/operating-contract.md and ../shared/measurement-framework.md. This is read-only.
Assemble comparable evidence
Check which sources are actually connected, request the missing export rather than reporting a failed call, and use the most recent complete equivalent window. For every source, keep currency, conversion definition, attribution window, and reporting lag visible. Verify tracking before treating CPA, ROAS, or revenue as a decision-grade metric.
For live platform accounts, hand data collection and diagnostics to /notfair:google-ads, /notfair:meta-ads, /notfair:paid-ads-x, /notfair:paid-ads-linkedin, /notfair:paid-ads-reddit, or /notfair:paid-ads-tiktok. Keep Amazon and ChatGPT Ads review grounded in a verified connector or supplied platform export.
Report the decision, not a dashboard transcription
Lead with the strongest contributor, the largest risk, and one recommended next action. Include a platform scorecard with spend, qualified conversions, CPA, attributable revenue/ROAS where available, link CTR, and pace against the declared budget. Compare each row to the preceding equivalent period and name the likely driver only when data supports it.
Do not present an unqualified blended CPA or ROAS. If a cross-channel aggregate is useful, label the consistent conversion definition, attribution source, spend-weighted formula, and included channels. Separate confirmed facts from inference and mark absent tracking or data as a blocking limitation.
End with hold, investigate, or one proposed action; route mutations to /notfair:paid-ads-optimize or the relevant platform operator skill.
Version History
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68566c0
Current 2026-09-22 12:11
新增Reddit Ads支持，升级TikTok Ads为连接型操作技能，移除对特定平台的旧版依赖描述。
- 8d9d54b 2026-08-19 23:11
