Agent Skills › AgriciDaniel/claude-ads › ads-budget

ads-budget

GitHub

用于规划与审查付费媒体预算、出价策略、投放节奏及跨平台分配，支持ROAS目标设定与投资权衡决策。

skills/ads-budget/SKILL.md AgriciDaniel/claude-ads

Trigger Scenarios

广告预算分配出价策略制定投放节奏控制 ROI/ROAS目标设定

Install

npx skills add AgriciDaniel/claude-ads --skill ads-budget -g -y

More Options

Use without installing

npx skills use AgriciDaniel/claude-ads@ads-budget

指定 Agent (Claude Code)

npx skills add AgriciDaniel/claude-ads --skill ads-budget -a claude-code -g -y

安装 repo 全部 skill

npx skills add AgriciDaniel/claude-ads --all -g -y

预览 repo 内 skill

npx skills add AgriciDaniel/claude-ads --list

SKILL.md

Frontmatter

{
    "name": "ads-budget",
    "description": "Plan and review paid-media budgets, bidding, pacing, marginal return, targets, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding strategy, scaling, spend pacing, ROAS target, or investment tradeoffs. Use ads-math for calculations and forecasts."
}

Budget and Bidding

Establish objective, conversion value, gross margin, cash constraints, sales capacity, attribution uncertainty, seasonality, and platform minimum evidence.
Normalize spend and outcomes to comparable windows and definitions.
Calculate break-even boundaries and show formulas, inputs, uncertainty, and sensitivity cases.
Distinguish committed baseline, controlled experiments, and reserve capacity.
Compare hold, reallocate, scale, reduce, or experiment options using marginal evidence rather than blended averages alone.
Return a decision-complete plan with platform/campaign amount, timing, owner, guardrails, success measure, and rollback trigger.

Rules such as 70/20/10, fixed CPA multiples, fixed budget-to-CPA ratios, and fixed percentage scaling are optional heuristics, never universal authorization.