Agent Skills › gooseworks-ai/goose-skills › email-lifecycle-offer-math

email-lifecycle-offer-math

GitHub

分析折扣、免邮或推荐奖励对贡献毛利的财务影响,计算成本占比与盈亏平衡点,评估代码泄露风险,并基于数据推荐最优方案。

skills/marketing/email-lifecycle-offer-math/SKILL.md gooseworks-ai/goose-skills

Trigger Scenarios

需要评估特定促销活动的财务可行性 计算折扣或奖励的成本及边际影响

Install

npx skills add gooseworks-ai/goose-skills --skill email-lifecycle-offer-math -g -y
More Options

Non-standard path

npx skills add https://github.com/gooseworks-ai/goose-skills/tree/main/skills/marketing/email-lifecycle-offer-math -g -y

Use without installing

npx skills use gooseworks-ai/goose-skills@email-lifecycle-offer-math

指定 Agent (Claude Code)

npx skills add gooseworks-ai/goose-skills --skill email-lifecycle-offer-math -a claude-code -g -y

安装 repo 全部 skill

npx skills add gooseworks-ai/goose-skills --all -g -y

预览 repo 内 skill

npx skills add gooseworks-ai/goose-skills --list

SKILL.md

Frontmatter
{
    "name": "email-lifecycle-offer-math",
    "version": "0.1.1",
    "description": "Prices one discount, free-shipping threshold or referral reward against contribution margin: cost per order, share of margin used, break-even lift, code leakage risks, and one recommended offer in two plain sentences. Use alone when you already have the offer, average order value and margin per product; otherwise run email-lifecycle."
}

offer-math

Reads: ../email-lifecycle/references/segments-cadence-offers.md (ladder and formula); AOV and margin per product or category from lifecycle/program.md (marketer-stated); the standing first-order offer from the shared Standing offer: fact (else the Brand record's business facts, read with file_read; never a search snippet); product records for price.

Does:

  1. Check the offer is allowed: the standing offer, or a step of a ladder the marketer approved. Welcome never deeper than the standing offer; first cart reminder never discounted; no discount to returning full-price buyers in cart flows; no code twice in 30 days. Anything else is a proposal, not a draft.
  2. Compute contribution per order, discount cost per order, share of contribution used, and the break-even lift, with the inputs shown. Free shipping: cost = average shipping cost × share of orders newly qualifying. Rewards (referral): cost per successful referral both sides vs contribution of the referred first order. Subscriptions and apps: use the subscription formula in the reference (store fee, months retained).
  3. Leakage: shared vs unique code (if the sign-up form shows a shared code, repeat that code and flag the leakage as a proposal naming the popup edit — never switch it silently), stacking, exclusions, expiry, which segments see it (are full-price buyers in them?).
  4. Recommend one — usually the cheapest offer that does the job, or a non-discount value (free shipping, gift with purchase, early access) — in two plain sentences.
  5. Unknown margin: show cost per order in money, say "margin unknown", and do not call it affordable.

Writes: an offer box placed next to the flow or send that uses it, and into the "awaiting your yes" list. The approved depth is saved in lifecycle/program.md; the approved depth stays in the program sheet (a standing offer the marketer states is written at SKILL step 9).

Version History

  • 1add09b Current 2026-11-02 21:49

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Metadata

Files
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Version
1add09b
Hash
3d38cbb4
Indexed
2026-11-02 21:49

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