An ML based approach to proactive advertiser churn prevention

摘要

In this blog post, we describe a Machine Learning (ML) powered proactive churn prevention solution that was prototyped with our small & medium business (SMB) advertisers. Results from our initial experiment suggest that we can detect future churn with a high degree of predictive power and consequently empower our sales partners in mitigating churn. ML-powered proactive churn prevention can achieve better results than traditional reactive manual effort.

欢迎在评论区写下你对这篇文章的看法。

评论

首页 - Wiki
Copyright © 2011-2024 iteam. Current version is 2.123.4. UTC+08:00, 2024-04-19 17:12
浙ICP备14020137号-1 $访客地图$